Wednesday, September 28, 2016

Club Logo Design

Homeless Pets Club Logo Design
The goal of the club is to save domestic animals and provide them with a safe home.
Getting Started
To get started on this project, 20 sketches were made based on the client's preference of having a house symbol and an animal. The clients wanted to give out a clear message of what they are all about. When designing the name of the club, the clients suggested to have the name in royal look to give it a playful and formal vibe. The client were also raised on having a actor a dog for the animals aspect the logo. 
          
Refining Designs
When choosing where the color should be filled, the client wanted the best color orientation to show the happiness they give out.  These three designs were chosen because they had everything the clients  demanded. The house and animal symbols to the playful font of the club name made then choose these three b&w final designs. The client had said, "They fill everything that we asked, can't wait to see them in color."
B&W Final Designs
Final Design
Concept Two for the final design was chosen for the club because the colors gave out a happy tone and both animals that were requested were present. The final design for the club was chosen to be in promotion by click-on buttons and T-shirts. Concept Two was though to be "Really, really brilliant and cute" by the clients. 
   
These are the final concept that were design for the club. 
Reflection
What could've been done differently was the selection of the concepts. Concept Three conveyed a meaning which was to be open 24-hours because a domestic animal could be in need of a home anytime and anywhere. Personally, I think this concept was the better option because it also gave out a joyful and vibrant tone.